It's part 1 of a 2-part ATS 3-way! Episode 25 of Across the Sound featuring an interview with Church of the Customer's Jackie Huba and Nielsen-Buzzmetrics' and consumergeneratedmedia's Pete Blackshaw.
Part 2 will follow in ATS #26 next week.
Limited show notes below:
Show Notes:
1m45 – Across the Sound has a Frappr Map (about time!) – please add yourselves!
3m30 – Audio comment from Derek “The Bandit” Richardson
8m05 – POV on research that 80% of all podcasts are consumed on desktop
10m – last week and next week, including webcast of my Kaiser Foundation presentation, meeting Ad Jab’s Chris Thilk, the ANA TV Forum, Vegas and Singapore
15m30 – Joseph welcomes Jackie Huba and Pete Blackshaw
Topics and companies covered include: Snakes on a Plane, Chevy Tahoe, George Masters, Mastercard, NBC, Apple, Current TV, Converse Gallery
Additional links:
- COTC post about Snakes on a Plane with links to all the citizen marketing
- COTC post on Citizen Marketing
- Current TV Sony commercial, created by a 19 year old
Music credits: new opening, courtesy of Derek “The Bandit” Richardson
