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September 25, 2006

Spoiled Rotten (Apple)

The folks over at Apple are at it again, with their cease-and-desist bullying crap. I'm seriously beginning to wonder whether the brand guidelines specifically and explicitly include the personality attributes of arrogance, egocentricity and conceited superiorty as part of their "core" equity.

C.C. Chapman is pretty steamed (and rightly so) on Apple's pushback on the terms, "podcast ready", "ipod" and even "pod" itself (beware Senseo)

P-Dub's follow-up post is here (props for the image - above - and for suggesting that camera "tripods" will henceforth be known as "tr" 's)

Sigh. Instead of responding, Steve Jobs is just going to create another 30-second spot to rub it in a little more.

My take? One word: REVOLUTION

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