Top ten alternative marketing trends for 2007

Drew Neisser, CEO of Renegade Marketing, wrote this piece in The Wise Marketer. In it he outlines the following trends:

1. Corporate honesty at all costs
2. Transparent customer satisfaction   
3. Net Promoter Scores
4. Blog monitors   
5. Niche market mining
6. Eco-everything
7. More user-generated content
8. No more lines
9. Daring to be digital
10. Innovation triumphs

What can I add to this other than, I totally agree.