Chronicling Bumrush the Amazon charts for Join the Conversation

At the peak of the day at 6.22pm, JTC hit #26 overall and #2 in Business behind only Alan Greenspan!!! Thanks to everyone for your incredible support and participation. And if you're still wanting to buy the book, click here!

On Amazon.com this morning (Monday, 10/22), "Only 1 left in stock--order soon (more on the way)." 

Good morning everyone. True blog style, I'll be keeping an online journal today of my our attempt at bumrushing the Amazon.com charts today. This post will be decidedly non-linear i.e. I'll be updating it constantly with a simple format: time, rank, commentary, but also adding to it throughout the day with comments from people, perspective and other multimedia

8.52am - #4,840 - I've received acknowledgments from London, Sydney, Belgium and Singapore.

8.59am - 1 hour to go before the "event" kicks off. Still wondering how many people via Facebook actually thought this was a physical event, somewhere in Westport. Don't get me wrong, it's still an event per se, but it's purely digital.

9.22am - #1,813 - #2 in Advertising; #2 in Customer Service and #5 in Accounting (???) - could someone please re-tag this book properly!

10am - ...and we're off. Personal video message here

10.30am - #1,999 - ranking slipped a little, but I'm starting to get plenty of confirmations via the Wall. Thank you richard@dell, @david, @timcoyne, @stefan, @rohit, @tim, @andrea, @marvel, @philippe, @darryl, @john, @bob,  @guido, @lise,  @michael, @ruth, and @hugh 

11.19am - #974 - first milestone achieved, which was to break into the top 1,000; currently #1 in customer service and #2 in advertising; the next milestone is #500; thank you @andrei, @sarah fay, @jeanniey mullen, @tim kopp, @bryan eisenberg, @bill green and @shaun abe

12.30pm - #334 - second milestone achieved; JTC is now #54 in ALL business books; #3 in marketing; #2 in advertising...we HAVE to dethrone Tipping Point (ironically); Thanks @alex harris x 2, @tim windsor. @bobby hewitt, @mark silva, @michael szpilzinger, @rob clark, @louis somersille

1.22pm - #133 - Halfway mark and we're close to breaking into the Top 100!!! Currently #22 in business books with Freakonomics and Trump's "Think big and kick ass" in my sight (15th and 14th respectively) 2nd overall in marketing; thanks @tac anderson; @alan wolk; @lydia sugarman; @philip robertson; @ck, @paul mcenany, @marc snyder, @lisa abourezk, @michael donnelly, @memo, @dave guerra and @bill sobel

2.15pm - #85 - WOW!!! double-digits now and more importantly, #13 in business books (next in my sights: Getting Things Done and Good to Great at #10 and #9 respectively) and #1 in marketing and advertising; Thank you SO MUCH @evan keller, @len edgerly, @roland hachmann, @zena weist and @karl long

3.22pm - #67 - We're now in the overall business top 10 - 9th to be precise. Looks like the incline is getting steeper, but I'm not slowing down. Suze Orman, here I come! Thanks @steven silver, @bill rice, @albert maruggi, @KW Low, @erik martin, @scott sigler (the original master of the Amazon.com BRTC effort)

4.21pm - #54 - Sooooo close to breaking into the Top 50; #7 overall in Business and Trump is now in my rear view mirror, but Suze Orman is still ahead. Thanks @david beaudouin, @scott bender, @ed schipul, @peter mello, @kelly stewart, @nick johnson, @uwe hook and @greg verdino

5.27pm - #38 overall - WOWOWOWOW!!! This is so incredible. #5 overall in business. #1 in business management, marketing and advertising. Thanks to @normand miron, @kirk skodis, @john wall, @cc chapman, @jay berkowitz, @paul isakson, @jens thraenhart and @drew mclellan.

The day is not done, but I'm going to take my foot off the gas now and spend some time with the family. You can still purchase the book if you're just getting home or around the computer to check e-mail etc.

I'll check back a little later to see if we're able to keep up the momentum. For now, let me just thank each and every one of you for your enthusiasm, passion and support. I am simply overwhelmed and hope you'll take away from the book what I poured into it.

6.23pm - #26th overall and 2nd overall in business (behind that Alan guy...) - thanks to @rax lakhani, @david rubin and @david libby

Oh and one more thing, the 1 four books ahead of me in Business are waaaay too scary to keep up there. Very doom and gloom. Let's do something about that, shall we? Jon Stewart and Stephen Colbert need fresh meat:

• 4th - The Conscience of a Liberal
• 3rd - Blackwater: The rise of the world's most p