February 24, 2008

Mega Linkety-Link

These days I seem to keep my Firefox open with about 50 tabs to the extent where Firefox takes up about 400K+ of Memory. Fortunately, my Dell XPS M1330 has 4GB of memory, but still...

At some point the computer will crash or I'll just close my browser by mistake and I lose all my URL's. Yes, I know. Del.icio.us

Anyway, here this week's links are in no particular order and with commentary to boot:

  • In case you missed it on Friday, newly retired Jim Garrity, ex-CMO at Wachovia, wrote this review/post on Jaffe Juice about Join the Conversation
  • Social media will change your business. And if Business Week says it's so, it must be true.
  • Question: Outlook + Twitter = ???? OutTwit. Get it now.
  • Via memes.org, another great way of proving the power of power. In this case, circumventing Tom Cruise and Church 'O Scientology heavies with a reenactment video.

  • David Armano on the 3 U's. I need to digest this against some of my Life after the 30-second spot models: RUE (Relevance, Utility, Entertainment) or the 6 C's from Join the Conversation.
  • Average age of Twitterati as per this survey is 37. That's my age. I guess I  must be average then.
  • Keith Burtis' social media miracle came true. More here and here.
  • New ANA Survey. Marketers say TV ads are less effective. Yawn. Same survey. New Year. No new thinking. Come on ANA...take a position and challenge your members properly instead of pandering to them
  • Top 10 Twitter Hacks; More twitter - Mack on why Twitter is better than Facebook
     
  • Phil Gomes' position on open-friended SocNet's. I personally disagree and have invited him to chat about this. No response from him yet :(
  • Top marketing experts dish on their best marketing secrets. I wasn't included in this list but here's my secret: don't dish your top marketing secrets to all and sundry; use them rather for your clients. Half kidding.
  • HBR: The shrinking advantage of brands
  • RSS in plain English (via the Consigliere)

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Comments

I suppose this means the sequel to the book "Join The Conversation" is "Or Else!"?

The post you reference isn't my "position on open-friended SocNet's [sic]" but, rather, my position on how I prefer to use Twitter. Big difference.

Happy to discuss, though.

Posted by: Phil Gomes

Come on Phil....you know there's no "or else" involved.

1. You're as plugged in and wired as me and so I thought you would have responded sooner (without the prodding :))

2. You don't have to agree to chat with me. There's no pressure

3. This isn't an ambush but a genuine request for a conversation (and a good opportunity for us to talk)

Up to you my friend.

Posted by: Joseph Jaffe

I already said I'm happy to discuss. Go.

Posted by: Phil Gomes

I used to suffer from the same Firefox tab overload and hated losing all those great links/articles. I'm a fan of del.icio.us but there is also a fantastic Firefox extension that will preserve the state of your browser window and tabs in the event it crashes. I've been successfully using it for awhile.

Session Manager
https://addons.mozilla.org/en-US/firefox/addon/2324

Posted by: Ken Burbary

Joseph,

Thanks for the link (I'm the first "here" in the blurb on Ken Burtis "social media miracle"). I heard from Ken via email and you could almost feel his excitement through the screen. What a cool way to use social media.

Posted by: Mike Buckley

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