Join the Political Conversation - part 2

I just love this Obama iPhone application and not for any partisan reasons, other than my love for innovation.

It pretty much harnesses all the sexy form AND functionality of the iPhone for "political gain."

For examples:

My personal favorite, the "call friends" feature, which literally rearranges and sorts your entire rolodex into States, prioritized by battleground States. Now, I'm just a click away from calling Pete Blackshaw for example in Ohio to encourage him to vote for Senator Obama in November. Once I've made this call, the "call stats" will acknowledge this call and cross him off the list.

In practise, I'm not sure how many people are going to spam their "friends' and "colleagues", but in theory it's an absolute winner.

The application also makes full use of the locator/GPS functionality to match up the user with local meet-ups, regional news and other participation/partnership based activities.

There's also extensive multimedia integration to cram additional information into this application.

And finally, let's not forget the little green button to donate to the campaign, which pops nicely against the deep sea blue background.

All in all, a fantastic example of making the most of the tools at one's disposal to stand out from the crowd and connect with a vote on their terms.

Photo credit: CNET News