Jaffe Juice #116 - Join the Political Conversation - A special Election 2008 New Marketing Podcast
In this episode I look back on a historical election and historical result from a new marketing and conversational perspective. Audio comments, halleluyahs and disagreements to +1 206 203-3255.
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6m - My voting experience
8m - The role that media and advertising played in this Election. My challenge to then-Senator Obama. A rant about money ruling the election. The Obamamercial.
19m - Comic relief: McCain gets Obama-rolled
21m30 - The real winner of this election? The Conversational Web. How would you have broken down and dissected the keys to this election? This entire election was about community, dialogue and partnership. Voting through conversation
25m - The power of video during this election
29m - The role of comedy in terms of influencing the outcome of the Election. Where the right's weapon of choice was "talk (radio)"; the left's was comedy.
32m15 - Before I forgot, disclosure in terms of my leanings...
34m40 - Facebook "Causes" demonstrates its ability to aggregate/congregate a community for a common-goal
36m55 - Jumping on the political brandwagon/brand opportunism
43m20 - A politically flavored "Winners & Losers": My losers are the two schmucks in Montreal who played their "prank" on Sarah Palin in the worst possible taste, as well as Terry Tate trying to resurrect his 15 minutes of fame and finally KFC's Presidential debate gimmick. My winners are election.twitter.com, the Obama iPhone App and last but certainly not least, President-elect, Barack Obama.
Many many links:
- Article: The real winner of the election: The Internet
- Facebook as a cause-marketing platform hits its stride with this week's Election.
- Hey I know she's going back to plain ole "Sarah from Alaska", but I still want to acknowledge two dumb-ass Canadians who embarrassed their entire country by pranking Palin and on the other end of the spectrum, acknowledge this very interesting usage of uStream to create a stream-a-thon of activism against the Sarah from Alaska. Irrespective of your political leanings, it's worth paying attention to...
- Starbucks, Krispy Kremes and Ben & Jerry's Election Day plays
- The original Wassup guys reunite for a very succinct summary of the issues and which candidate they believe will do a better job at solving the conerns that matter.
- Terry Tate jumps the shark
- KFC slips on its own grease
- The Obama iPhone App
