In an effort to woo small businesses and play up the importance of face-to-face communication in an otherwise Skype-led world operating during recessionary times, British Airways brought back the classic elevator pitch (literally) in Grand Central Station to offer 250 small businesses the opportunity to win free tickets to wherever the airline flies...
I was there to do a bit of JJTV-on-the-go reflection
You can still enter: www.ba.com/contest (contest ends October 21st)
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