A final word on the Kevin Smith - Southwest - Too Fat to Fly Kerfuffle from a branding standpoint.
In this episode I wonder whether Kevin Smith comes out of this as the "Biggest Loser" from a branding standpoint, forever being synonymous and/or associated with his weight as opposed to being remembered for all the right reasons (his filmography etc)
Did he take it too far? You decide.
Spread the word:
Share JJTV with Kevin Smith, your co-workers,
colleagues, friends and family
Tweet or RT: New JJTV - Did Kevin Smith take it too far and forever brand himself as "Too Fat to Fly"? - http://bit.ly/toofat2fly
You're invited to participate in HP's Employee Purchase Program (EPP)
for friends 'n family discounts on the full portfolio of HP and Compaq
consumer products. Here's what you need to do:
You're invited to participate in HP's Employee Purchase Program (EPP)
for friends 'n family discounts on the full portfolio of HP and Compaq
consumer products. Here's what you need to do:
You're invited to participate in HP's Employee Purchase Program (EPP)
for friends 'n family discounts on the full portfolio of HP and Compaq
consumer products. Here's what you need to do:
An interesting experiment at SxSW inspired by my new friend, Elaine Ellis @ Trada. At a given point in time at SxSW, I reached into my pocket to assess all the business cards and which ones stood out.
Can the business card itself be and leave the impression?
I reveal all....
Spread the word:
Share JJTV with your co-workers, colleagues, friends and family
Tweet or RT: New JJTV - Can the business card itself be and leave the impression? http://bit.ly/clwrZ1
You're invited to participate in HP's Employee Purchase Program (EPP) for friends 'n family discounts on the full portfolio of HP and Compaq consumer products. Here's what you need to do:
You're invited to participate in HP's Employee Purchase Program (EPP) for friends 'n family discounts on the full portfolio of HP and Compaq consumer products. Here's what you need to do:
JJTV #84: JJTV #84 - SxSW sips with Steve Hall and Sarah Evans
I like how this turned out. Think I'll do more of these in the future at events like SxSW. Thanks @prsarahevans and @stevehall for playing along.
JJTV #85: JJTV #85 - I dare you
In addition to a conversation with Mashable's David Spark about challenges and cause marketing, I also did my own version which talks about a significant behavioral meta-trend.
Spread the word:
Share JJTV with the fish bowl, your co-workers, colleagues,
friends and family
Tweet or RT: New JJTV - 2 new episodes of JJTV recorded live at SxSW - http://bit.ly/9Rs95x and http://bit.ly/9tnnFJ
You're invited to participate in HP's Employee Purchase Program (EPP)
for friends 'n family discounts on the full portfolio of HP and Compaq
consumer products. Here's what you need to do:
You're invited to participate in HP's Employee Purchase Program (EPP)
for friends 'n family discounts on the full portfolio of HP and Compaq
consumer products. Here's what you need to do:
We live in a world of retweeting (in the olden days it was called
plagiarism - ha!) and so in that spirit, I'm going to pretty much cut 'n
paste fellow Powerdista, Greg Verdino's post, based on it's eloquence,
succinctness and my writer's block.
I'll add my 2c at the end...
Powered's newest client is VeriSign.
You might know them as the company that doles out dot com or dot
net domain names; sure you actually buy your domains from Go
Daddy, Domain.com or wherever but it's VeriSign that handles the
registries themselves.
So at SXSW
this year, we'll be kicking off some interesting programs to raise
awareness and registration of .tvdomains.
Video is hot and getting hotter, and .tv is the only logical domain
choice for content creators who are serious about generating video
programming, growing their viewing audience and building their video
brand. Here are some of the things we're doing over the next few
days to help you get started if you're new to video or get seen if you're already a
video vixen.
southby.tv: First
of all, you'll want to check out southby.tv.
Whether or not you're at SXSW, it's a great place to get a look at some
of the cool stuff happening in Austin -- shot by the real people who
are in the thick of things. As we say on the site, southby.tv is a "living diary"
showcasing video content from the insiders at the festival. Which
brings us to point #2 -- if you're at the event and have your video
camera or phone in hand, your content can be part of the southby.tv line-up. Just hit the site,
follow the submission instructions and your clips may be chosen by our
curation crew.
Here's my contribution:
You can be the Next .tv Star:
We're not just giving you a chance to have your SXSW clips appear on our
site; we're giving you a chance to hit the weblebrity big leagues (eww,
yes, I ready said weblebrity.) All over the event, we'll be
shooting audition videos for anyone who wants a chance to win a cool
prize package and a shot at being a correspondent for an upcoming Best
of .tv web show. The prize includes an all expense paid trip to San
Francisco where you'll spend the day backstage at Revision3 and get a private video
production coaching session from Diggnation
producer Dave Prager, one of the guys behind one of the web's most
widely watched video series. And of course, you could become a Best of
.tv correspondent...
Read on for more details about how you can
audition in Austin over the next few days. Or visit southby.tv to submit an audition
directly (and to learn all the rules and legal stuff, of course.)
The
.tv Street Team: We'll have a team roaming the event, shooting
audition videos for anyone who wants a shot at being the next .tv star
and handing out must-have swag. Be on the lookout and make sure you say
howdy (or whatever it is they really say in Texas...)
The
Bigg Digg Shindigg: .tv is sponsoring Saturday night's Live
Diggnation event (7pm at Stubbs BBQ). We'll have a big ol' tent
where we'll be shooting auditions for the next .tv star and doing some
other fun stuff, so be sure to check it out. If you can't be there, you
can also watch the fun when the Diggnation episode hits iTunes.
Special
Offers: And finally, to coincide with .tv's SXSW presence, we
will have special offers for anyone looking for an excuse to get going
with video. Check out the offers
page on southby.tv for your shot at freebies and more.
I'm a proud dot teeveer with Jaffe Juice TV AKA jaffejuice.tv into
the 80's (episodes) and bearing down quickly on my lethargic audio
podcast's 130's. When I launched JaffeJuiceTV, it was really a
no-brainer that this needed to be on .tv and that's why I registered it
off the bat. For some reason, it's not that intuitive to everyone....but
it *should* be.
Think about it for a moment: these days everyone is on video. Every
single device has a camera (well except the iPad) built in and the easy
of creating high quality video from a Flip Cam to a Web Cam is literally
a red circle away.
My point is simple: register it now before somebody else does. Who
know one day someone will come up to you and say, "don't I know you from
dot teevee?" Hey, it could happen....
You're invited to participate in HP's Employee Purchase Program (EPP)
for friends 'n family discounts on the full portfolio of HP and Compaq
consumer products. Here's what you need to do:
to the reincarnated and reinvigorated Jaffe Juice.
What was once a weekly op-ed column is now an unshackled, uncensored and uninhibited dialogue
on the subjects of new marketing, advertising and creativity.
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