En route to the AAAA's Media Conference, I sat next to a media professional (in the TV business I might add...) who was telling me that once NYPD Blue came to an end, he and his wife would most likely not watch TV at that night/time i.e. look for a replacement, and would instead find something else to do such as read a book.
This thought stirred something that I've been mulling over for a while now: is it possible that consumers are slowly but surely (and either knowingly or unknowingly) weaning themselves off TV (as in live TV) in favor of a host of alternatives - such as the DVD, gaming, the Web, books, talking etc?
There's no doubt that the tepid state of content is part of this decision. When you think about it, megahits like Friends, Raymond or a level down, Frasier or Blue are being produced less and less, and try as the might talk up the fact that Dramas are at their all time peak, Housewives and LOST are really exceptions, as opposed to the norm.
So what do you think? Is there a slow and gradual countertrend against live TV taking place? Will VOD stem this tide or not?
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