This is pretty interesting. Created by Finishing School, it is an open-source initiative which gives a unique insight into the consumer flexing his/her collective muscles against the establishment/status quo.
According to the website, "Delocate is a web-verb created for this project as a defense mechanism for independent business establishments"
I wonder how long it will be before a delocator is set up to create transportation routes which minimize the exposure to advertising :)
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