I noticed a novel new way to entice absent moviegoers back to the box office. My TiVo showcase offered me the opportunity to watch the first 4 minutes of the just released action movie, Stealth. Obviously the idea here is to show a bit of skin to the audience (and what better way than an action-packed opening sequence...remember Saving Private Ryan?) and have them salivating at the mouth wanting more....
P.S. Any puns with box office are purely unintentional.
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