No you can't

I don't know about you, but I find the current Sprint/Nextel campaign to be flat as hell. I just don't get it. Does anyone want to take a bet that this tagline will be gone within 18 months (or until the current CMO is fired and/or fires the agency?)

• What exactly does "yes you can" mean? (with respect to locking in some kind of differentiated and defensible position)
• "Reinventing the yes man" doesn't resonate, despite its obvious attempts.
• The suite of TV ads are about as clear as the tagline - esoteric with a capital E.
• The branding is even more confusing...I thought it was Sprint acquiring Nextel, but all that I see is the canary yellow of Nextel (whoever banked the check for $250,000 for the branding assignment should be laughing all the way to the bank)
• In fact, the only recognizable/memorable aspect of EITHER campaign was Brian Baker, the Zoloft-laded pitchman, who actually found out he'd been canned through the newspaper.