I read (I won't quote the source because you'll judge me) that it's cheaper for NBC to keep the low-performing sitcom Joey on the air than it would be to axe it.
If it cuts the show, the network would have to pay harsh penalties to both Warner Bros (production studio) and Matt LeBlanc (who is guaranteed a $700,000-per-episode payday)
I don't often find myself defending the networks - who are arguably their own worst enemies, for example, why not juggle lineups in order to better support the show - but I have to scream bloody murder here. If advertising (marketer-agency relationships) seems to be going the route of performance based compensation, why the hell are production studios and actors not held to the same accountability? (networks already have makeups to address when series perform, but the studios/talent are immune)
Earlier this year at an ANA TV conference, CBS chief, Les Moonves declared ROI to be the equivalent of television ratings. While I disgree with his disconnected contention, which doesn't seem very client-centric to me i.e. "I don't care how many bars of soap you sold as a result of your tie-in with my show", I have to ask why these same ratings don't trickle down to the creators of content?
Surely if WB (in this case) produced a lemon, they should have to suck on it together with NBC?
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