I was quoted in the annual Brandweek report of the Brand keys Customer Loyalty Index. It's a pretty neat and extensive survey which essentially measures how well (or not) the brand(s) in question delivers on the expectations of its most loyal consumers.
You can download a copy here: Download LoyaltyIndex06.pdf
Take home quote: "They way they (Apple) treat customers is disgraceful," observed Jaffe. "Batteries, memory - in a way they've made a conscious decision to be arrogant and aloof...That is a very risky strategy."
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