It's episode 32 of Across the Sound - the New Marketing Podcast. It's a solo edition, but jam-packed with a variety of multimedia including my visit to Singapore (and meeting 2 listeners of ATS), my Q&A in Antwerp last week, DJ Spos and a spontaneous interview with a well known advertising executive which took place at the departure gate at JFK!
Full show notes:
This show is being brought to you by [x + 1] â the new marketing optimization company, check âem out at www.xplusone.com. Please send audio comments to 1-206-203-3255.
Next weekâs guest will be C.C. Chapman. This is the Solo Edition (props to American Copywriter)
5m10 â A rant about Yahoo! Website Services and how consumers donât see divisions or departments, they just see the (unified) brand
10m15 â Update on The Long Tail of Podcasting and beta testing RadioTail
11m45 â My trip to Belgium to see These Days/Pioneer, including a surprise spontaneous interview from the departure gate at JFK (15m15) and my Q&A at dinner (21m21) â Mastercard links here and here.
39m45 â Listener e-mails and shout outs to Michael Seaton and Kevin Tromp
45m â D.J. Spos and his reply
51m15 â Welcome to the latest additions to my Frappr Map. Keep âem coming in!
51m45 â My meeting with Su-May and Huw in Singapore
1h05 â Winners and Losers: Winner is TiVo for their new Product Watch and Loser is Hasbro for their new Oozinator; Sean Cheney audio comment
Thanks to Derek âthe Banditâ Richardson (www.soundrepublic.co.za) and Charlie Crowe (lead guitarist from Brooks & Dunn) â 007 from the PMN
Notable Mentions: [x + 1], Yahoo!, RadioTail, Feedburner, Mitch Joel, Ross Cairns, TiVo, Hasbro, Sean Cheney, Tom Hespos, Ground8, Michael Seaton, C.C. Chapman, These Days, Pioneer, MasterCard, Tahoe
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