As I arrived at the railway station today, there was a table where people where handing out bottled water. I took a bottle and hopped on the train.
At a moment of boredom, I took a gander at the bottle. This is what I saw:
"In the last nine years, we've conserved enough water to fill 11 billion bottles like this"
The company in question was United Technologies.
I loved the content and context of this message.
Now I can't say I know too much about this company, but I'm probably not their audience anyway (although arguably as a blogger, I most surely am).
Parting thought...a pity they never provided a URL on the bottle.
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