Agency Evolution

Picked up this post on the Valley PR Blog, which refers to this article in the Arizona Republic on Ad agencies evolving.

The post includes this very flattering blurb:

In a fragmented and integrated media environment where designers must think like writers, media buyers understand the interactive space and so on, our titles pigeonhole us. One adman who reinvented himself, calls himself ‘Chief Interrupter.’ He’s more famous for challenging agencies with his new marketing mantra, via his blog, podcast, and of course his book that nails the 30-second spot. I’m talking of Joe Jaffe, who started off in the old networked agency framework, but has now built a ‘new marketing’ agency from scratch

Thanks for the acknowledgment Angelo. We'll keep working hard on executing against this!