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June 12, 2007

Hoisting the Trophy

Even for anJaffe_and_vince2 undeserving South African (who thinks Rugby rules!), the NFL brand is ultra-strong and powerful. Yesterday I keynoted at an NFL Conference in Deerhurst, Canada and had the opportunity to hoist the Vince Lombardi trophy. What a great experience.

Do you think Peyton Manning might get the same thrill out of lifting the 2006 MarketingSherpa Best Marketing Podcast coffee mug? I wonder...

Posted at 06:43 AM in New Branding |

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