Lee Odden, whom I had the pleasure of sharing a couple of workshops with at least year's DMA, interviewed me on his highly-ranked Online Marketing Blog (not to self: consider renaming Jaffe Juice to a more prescriptive and practical name) ahead of my trip today to Minneapolis to visit with MCAD.
Some of the questions asked included:
- If you were a social networking site, which one would you be?
- What have been some of your experiences with promoting âJoin the Conversationâ that were different than your first book, âLife After the 30 Second Spotâ?
- Who are some of the companies doing well in âjoining the conversationâ and engaging effectively in social media?
- Can you share 3-5 tips for companies trying to make sense out of defining a social media strategy?
- What are some of the quantitative and qualitative metrics companies should consider with varying types of social media marketing efforts?
- Whatâs your response to Fortune 100 Marketing VPs that show interest in Second Life because they think itâs âcoolâ?
- From a personal standpoint, whatâs you current favorite social media conversation tool - ie, shiny new object?
- Write your own question. Really. What question should I really be asking you here and of course the answer would be nice too.
- Outside of âJoin the Conversationâ and âLife After the 30 Second Spotâ what are your favorite books on advertising, marketing or social media?
If you'd like to attend tonight (it's free AND you'll get a book) or hang out in a bit of a geek- or tweet-up, contact Tim Brunelle (@tbrunelle on Twitter) or just show up at:
The Fine Line Music Cafe Monday night 4/14 (318 First Ave North in Minneapolis) 6:00 PM - 7:45 PM
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