Ex-crayonista Scott Monty works at Ford. He's been working on an influencer program to help promote and launch the new Ford Fiesta. It's what Forrester calls sponsored conversations and whether you like it or not; understand it or not (FTC)...it's only going to grow.
Spread the word:
- Tell Oprah, President Obama, your friends, co-workers, clients and colleagues
- Tweet or RT: JJTV #15 - Sponsored conversations and the Ford Fiesta movement - http://bit.ly/IARuX
- Subscribe to the show via iTunes or YouTube
- Post a video response
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