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February 28, 2010

Jaffe Juice #134 - Dishing out the hurt and the juice on the future of traditional ad agencies

JetbluetwitterMitch and I get together for our monthly "debate". In this episode, we talk about Jet Blue's CMO Marty St George's twitter test to ascertain his agencies' digital savviness. We use this as a leaping off point to discuss the future of traditional agencies in an ever digitizing and socializing world.

My original blog post here

As always, send in your audio comments to me on +1 206 203-3255 or follow me on Twitter (why? I have no idea)

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Posted at 08:22 PM in Creativity, Fixing the Ad Agency Mess , Interactive, Jaffe Juice - The New Marketing Podcast |

Tags: "Ad Age", "American Airlines", "Delta Airlines", "Digital Strategy", "Flip the Funnel", "Jaffe Juice", "Jet Blue", "Marty St George", "Mitch Joel", "Social Media", "Thought Leadership", "Traditional Agencies", "Twist Image", Twitter

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