It's been a while since I've shared my MediaPost Online Spin articles, so here are the previous 8 in reverse chronological order.
- The opportunity cost of Inertia - What is the risk of doing nothing? (August 22nd)
- The revolving door of opportunity - The window of opportuntiy has become a revolving door (August 8th)
- Mobile Addiction rules iOK - How much of this iPhone crash story is true? You decide (July 25th)
- Those who can, do; those who can't, P.R. - the pros and cons of internal v external publicity and merchandising (July 11th)
- Awarding v Rewarding Innovation - Cannes has introduced an innovation category...good or bad? (June 19th)
- When it comes to embracing startups, NYC is more like Gotham - discussing the challenges associated with local governments and disrupting business models and businesses such as AirBnB - (June 6th)
- Embrace your Inner Masochist - Pain v Pleasure as a Driver of Innovation and Change (May 23rd)
- CMO: The Chief Muddled Officer - tenure has doubled, but CMO's are as challenged as ever (May 9th)
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