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New book: Built to Suck
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Welcome
- to the reincarnated and reinvigorated Jaffe Juice. What was once a weekly op-ed column is now an unshackled, uncensored and uninhibited dialogue on the subjects of new marketing, advertising and creativity.
Recent Posts
- Unpopular Brooklyn Half
- People don’t care how much you know because they know how soon you’ll go
- The Chief Consistent Officer
- Pelot-on or Pelot-off?
- Sharenting Shmarenting
- If the Founding Fathers were the Founder Fathers
- The Hypocrisy of Brands
- Built to Suck: The Inevitable Demise of College…and how to save it?
- Quotes from Built to Suck
- Byte Sized Wisdom from Built to Suck
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